SERP Analysis Tool
The SERP Analysis in DiagnoSEO shows what really works in the top 10 for a given phrase. You compare the competition with your site and get specific recommendations.
What does the SERP Analysis tool do?
Scope of analysis
SERP Analysis checks search results for the selected keyword in a specific country. The tool analyzes the top 10 SERP pages and compares them with your URL.
The report is divided into on-page, technical SEO, off-page SEO, performance, domain, traffic, and phrase usage sections. This way, you don’t analyze data out of context.
- Analysis of the top 10 results for the phrase and country.
- Comparison of your URL with the top 10 results.
- Optional addition of competitors, one URL per line, up to 10.
- Optional inclusion of advanced checkpoints.
- Recommendations based on SERP data.
What you will find in the report
In the content section, the tool measures the number of words, paragraphs, and sentences. It also shows headers H1 to H6, lists, tables, and formatting elements.
In the content quality section, you’ll find TF IDF keyword coverage, sentiment analysis, and readability evaluation. In the technical section, you'll see lang attribute, HTTPS, Open Graph, schema.org, and W3C validation.
In the performance section, you’ll see speed results for desktop and mobile as well as LCP, CLS, and Total Blocking Time. In the domain and off-page section, you’ll find page strength, domain strength, and referring domains.
What sets the data analysis apart
SERP Analysis calculates Pearson correlation for multiple ranking factors. You also get min, max, and average for metrics in the top 10.
At the end, the tool provides recommendations as change ranges for your URL. This way, you know exactly what to improve and at what scale.
How does the SERP Analysis tool help SEO specialists and site owners?
Faster decisions and less guessing
This tool turns guessing into a data-driven process. You see numerical differences and can plan actions faster.
One run covers 10 SERP pages plus your site. Usually, this means saving working time needed for analysis.
- Faster detection of gaps in content and structure.
- Better alignment with search intent and SERP standards.
- Control of phrase saturation and risk of over-optimization.
- Detection of technical barriers that block growth.
- Assessment of the role of links and domain strength in your niche.
Specifics instead of generalities
Recommendations are measurable and given as ranges. You know how much to add, what to shorten, and what to organize.
For the site owner, this is an implementation plan, and for SEO specialists, these are data-backed arguments. It's easier to estimate the difficulty of entering the top 10.
Typical applications of the SERP Analysis tool
Content and on-page optimization
SERP Analysis supports content creation and improvement. It helps tailor structure to what works in the top 10.
- SERP Analysis before writing an article or landing page.
- Comparison of heading structure and content length in paragraphs.
- Checking if competitors use tables and lists in key places.
- Evaluation of phrase presence in title, meta description, and headers.
- Analysis of related word coverage and TF IDF.
Technical, performance, and off-page
The tool also helps with website quality audit. You see technical barriers, mobile performance, and domain signals.
- Readability check, sentence length, and paragraph composition.
- Verification of HTTPS, schema.org, and HTML quality.
- Comparison of mobile performance with top 10.
- Evaluation of link profile by referring domains and domain strength.
- Diagnosis of why the site is not entering the top 10.
Competitor benchmarking
Adding your own competitors makes it easier to compare with business-relevant domains. It’s a good way for a quick benchmark with the competition.
Comparison of the SERP Analysis tool with other tools
| Functionality | DiagnoSEO | Other tools |
|---|---|---|
| Analysis of the top 10 results for a phrase and country | ✅ | ✅ |
| Comparison of your URL with top 10 in one report | ✅ | ✅ |
| Pearson correlation for multiple ranking factors | ✅ | ❌ |
| Min, max, and average for metrics in top 10 | ✅ | ❌ |
| Recommendations in the form of change ranges | ✅ | ❌ |
| Analysis of content, headings, lists, and tables | ✅ | ✅ |
| TF IDF analysis and related word coverage | ✅ | ❌ |
| Core Web Vitals, LCP, CLS, and Total Blocking Time | ✅ | ❌ |
| Domain strength, page strength, and referring domains | ✅ | ❌ |
| Optional competitor list, up to 10 addresses | ✅ | ❌ |
Tips and best practices
How to get the most out of the report
Select the country relevant to your target market. SERP Analysis depends on local Google results.
Always add your URL if you want clear recommendations. Without it, the report is less practical and does not provide recommendations.
- First, remove technical blockers and improve performance and metadata.
- Then, adjust heading structure and the layout of sections.
- Next, supplement content and semantic vocabulary.
- Finally, work on your backlink profile.
How to interpret correlations
Treat Pearson correlation as a priority map.
Compare yourself to the average and ranges, not just the leader. The leader often has advantages outside content, such as a stronger domain.
Implementation mistakes
- Artificially increasing text length doesn’t improve quality. Length won’t replace value and structure.
- Mobile performance is often overlooked and frequently blocks growth. Take care of Core Web Vitals.
- Stuffing phrases into headings and metadata.
How to use the SERP Analysis tool
Quick step-by-step process
- Enter a keyword or phrase you want to check.
- Add your website URL to get recommendations.
- Select a country for search results.
- Optionally enable advanced checkpoints.
- Optionally add competitors (if they are not in the top 10 results for the phrase), one URL per line, up to 10.
- Click check now and review the report.
Start with the min, max, and average summary. Then compare your results with the top 10.
Next, check correlations and select priorities. Finally, implement recommendations in small steps.
Case study
From position 14 to top 3
A service page was at position 14 for an important keyword. The SERP Analysis tool was used for this phrase in the target country.
The report showed gaps in the number of paragraphs and the use of related keywords. The top 10 had more paragraphs and better coverage of related phrases.
Recommendations were implemented. Mobile performance and backlink profile were also improved, and after 45 days the page was in position 3.
Organic traffic for this phrase increased by 158 percent the following month. The changes were based on data from SERP analysis.
FAQ
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Includes the top 10 results for your phrase and a comparison with your URL. The report covers content, technical, off-page, and performance.
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Yes. You select the country before starting the analysis, and the report is based on the local SERP.
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Yes. The report will show the Pearson correlation for many metrics, which helps set priorities.
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Yes. The tool creates recommendations as ranges of changes, based on the top 10.
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Yes. You can paste up to 10 URLs, one per line, to extend the comparison.