Website Visibility Checker

Available in Advanced plan

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How to Use the Website Visibility Checker

Enter your domain address and click “Check Visibility.” Within a few seconds, you’ll see a list of keywords your website appears for in Google, along with the history of changes and the overall trend. It’s a quick way to assess how visible your site is in search results.

If you want to check which keywords a specific subpage (e.g., a blog article or product page) ranks for in Google, choose the Exact URL option in the settings. The report will then display only the keywords associated with that specific address.

When analyzing larger websites, it’s worth using advanced settings (filters) to narrow results down, for example, to only the keywords ranking in the TOP 10, and then sort them in descending order by search volume. This way you can quickly identify the most valuable keywords that can actually generate traffic.

What Visibility Analysis Provides

The tool shows you keywords, current positions, and trends of increases and decreases. It’s like an “SEO X-ray” — you instantly see strengths, weaknesses, and the direction your visibility is heading. Example: if you notice a sudden drop for product-related queries, you can immediately check whether a competitor has released new content.

How It Can Help You

You’ll find out which SEO efforts are working, where you’re losing positions, and which subpages need optimization. This makes it easier to set priorities and achieve “quick wins” faster. For example: if a long-tail keyword has climbed a few spots and is sitting between positions 11 and 20, a small tweak to the content or title may push it into the TOP 10 and bring in extra traffic.

Practical Use Cases

  • Quick visibility audit of your own domain or a new client’s site at the start of cooperation.
  • Monitoring the effects of SEO campaigns — e.g., checking which new queries your site has started ranking for.
  • Early detection of ranking drops before they significantly reduce organic traffic.
  • Choosing keywords and subpages for further optimization based on data rather than guesswork.

Comparison with Other Tools

Feature DiagnoSEO Other Tools
Supported countries 90+ from 1 to 190
Analyzed SERPs 600+ million from 54 to 600 million
Advanced sorting
Export results
Analysis for a specific URL or entire domain In paid versions
User-friendly interface Depends on the tool

Proven Tips for Using the Tool

  • Look at the trend, not just current data: weekly and monthly charts will show whether your domain is moving up or down. A one-time snapshot can be misleading.
  • Segment keywords: for example, branded vs. non-branded, to more accurately measure the impact of content and PR efforts.
  • Combine analysis with content planning: if you notice high-potential keywords, create additional articles for them or optimize existing subpages.

Most Common Mistakes Users Make

  • Analyzing single keywords instead of a full keyword set — this gives too narrow a view and can lead to wrong conclusions.
  • Not comparing with competitors — without benchmarks, it’s hard to tell whether a drop in visibility is due to your own issues or stronger competitor activity.
  • Ignoring long-tail keywords — often these are the ones that start generating valuable, conversion-driving traffic fastest.

How to Get the Most Out of the Tool

  1. Check the visibility of your domain and 1–2 key competitors.
  2. Identify ranking drops and subpages with untapped potential (for optimization).
  3. Set optimization priorities — start with content and pages that can deliver the biggest traffic increase (e.g., keywords with 1,000+ searches and currently ranking between positions 11 and 20).
  4. Monitor changes regularly (e.g., weekly or monthly) and record findings in a report to track long-term results.

Frequently Asked Questions

  • Yes. Enter your competitor’s domain and the tool will display their keywords and rankings — a great way to benchmark and find inspiration for your own SEO strategy. It’s also worth narrowing the report to pages in the top 10 to see which queries are likely generating the most traffic for them.

  • Ideally on a regular basis — e.g., once a week (to monitor trends) and after every major change on the site, such as launching a new section or a redesign.